Rebel Ideas: The Power of Diverse Thinking by Syed, Matthew

Rebel Ideas will strengthen any kind of team, while including advice on how, as individuals, we can embrace the potential of an "outsider mind-set" as our greatest asset.

Ideas are everywhere, but those with the greatest problem-solving, business-transforming, and life-changing potential are often hard to identify. Even when we recognize good ideas, applying them to everyday obstacles--whether in the workplace, our homes, or our civic institutions--can seem insurmountable. According to Matthew Syed, it doesn't have to be this way.

In Rebel Ideas, Syed argues that our brainpower as individuals isn't enough. To tackle problems from climate change to economic decline, we'll need to employ the power of "cognitive diversity." Drawing on psychology, genetics, and beyond, Syed uses real-world scenarios including the failings of the CIA before 9/11 and a communication disaster at the peak of Mount Everest to introduce us to the true power of thinking differently.

Author: Matthew Syed
Publisher: Flatiron Books
Published: 05/03/2022
Pages: 288
Binding Type: Paperback
Weight: 0.70lbs
Size: 9.00h x 5.80w x 0.80d
ISBN: 9781250769916

About the Author
Matthew Syed is the Sunday Times bestselling author of Black Box Thinking, Bounce, and The Greatest. He writes an award-winning newspaper column in The Times and is the host of the hugely successful BBC podcast Flintoff, Savage and the Ping Pong Guy