That Will Never Work: The Birth of Netflix and the Amazing Life of an Idea by Randolph, Marc
That Will Never Work: The Birth of Netflix and the Amazing Life of an Idea by Randolph, Marc
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But Hastings was intrigued, and the pair--with Hastings as the primary investor and Randolph as the CEO--founded a company. Now with over 150 million subscribers, Netflix's triumph feels inevitable, but the twenty first century's most disruptive start up began with few believers and calamity at every turn. From having to pitch his own mother on being an early investor, to the motel conference room that served as a first office, to server crashes on launch day, to the now-infamous meeting when Netflix brass pitched Blockbuster to acquire them, Marc Randolph's transformational journey exemplifies how anyone with grit, gut instincts, and determination can change the world--even with an idea that many think will never work.
What emerges, though, isn't just the inside story of one of the world's most iconic companies. Full of counter-intuitive concepts and written in binge-worthy prose, it answers some of our most fundamental questions about taking that leap of faith in business or in life: How do you begin? How do you weather disappointment and failure? How do you deal with success? What even is success?
From idea generation to team building to knowing when it's time to let go, That Will Never Work is not only the ultimate follow-your-dreams parable, but also one of the most dramatic and insightful entrepreneurial stories of our time.
Author: Marc Randolph
Publisher: Back Bay Books
Published: 06/07/2022
Pages: 352
Binding Type: Paperback
Weight: 0.78lbs
Size: 8.21h x 5.46w x 0.96d
ISBN: 9780316530187
About the Author
Marc Randolph is a veteran Silicon Valley entrepreneur, advisor, and investor, whose career as an entrepreneur spans four decades. In addition to being the co-founder and first CEO of Netflix, Marc has founded or co-founded six other successful startups, mentored hundreds of early-stage entrepreneurs, and as an investor has helped seed dozens of successful tech ventures (and just as many unsuccessful ones). He is host of the top-10 Apple podcast That Will Never Work, where he works directly with entrepreneurs to provide 1-on-1 mentoring. He lives in Santa Cruz, California.